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Magic of We - Session Starter

This motivational short shows how management and employees of Snapper Lawnmower worked together to achieve a $65 million turnaround. After watching this, viewers will be more open to improving communication, teamwork, and group problem solving.

  • Shows what can happen when communication improves
  • Inspires team problem solving
  • Depicts innovation in leadership
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Developed and produced in-house by CRM Learning, this title is among the industry's best--reflecting our tradition of excellence and effectiveness. All CRM Learning discounts apply.

This product does not have:
  • Sample Training Guide
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Magic of We - Session Starter

CRM Produced

Run time: 8 Minutes

Start your training sessions with the story of Snapper Lawnmower Company's turnaround from loss to profit. Through a focused effort, their top executives, managers and team members were able to put differences and long-held habits aside and discover ways to resolve a number of serious planning and assembly line problems.

The story of Snapper Lawnmower's Saturday Session holds important lessons for any organization in the areas of Teamwork, Communication, Problem-Solving, and Leadership.

In this short Meeting Opener version your participants will see the events, the processes, and the successful outcome illustrated. Discussion of the story will change the way employees and departments communicate, work together and solve problems. The example of success will motivate them to make further improvements.

For more in-depth training on the skill points, see the full package Magic of We program.


  • DVD
  • Discussion Guide
  • (support materials will be emailed to buyers)


Here's what customers are saying about The Magic of We:

"A powerful visualization of the synergistic effects of teams on corporate success. It is informative as well as motivational."
-a University Director of Development

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Cage Code: 3Q5F1, Status: Active, Expiration 01/20/2021

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