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Communication Counts

Speaking and Listening for Results

Federal Government Customers: Through September 30 2017, save big when you purchase multiple copies of this title, or purchase it with other CRM Learning, Media Partners and/or Vivid Edge titles. The first copy/title will be at 10% off and additional copies/titles will be at 25% off. We'll apply the discounting when we process your order. See a list of all CRM Learning, Media Partners and Vivid Edge titles

The cost associated with poor workplace communication is staggering. 70% of small- to mid-sized businesses claim that ineffective communication is their primary problem. Employee misunderstandings in large organizations are said to run $624 per employee per year (or $62.4 million per year for an organization with 100,000 employees). In light of these statistics*, there is no doubt that training designed to improve basic workplace communication is worth doing! This program depicts six common communication errors while providing tips on how to avoid them.

Benefits:
  • Helps employees understand that effective communication is the best way to avoid workplace problems
  • Encourages individuals to put in the effort required to speak and listen in a way that improves results
  • Improves organizational productivity and reduces organizational errors
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Developed and produced in-house by CRM Learning, this title is among the industry's best--reflecting our tradition of excellence and effectiveness. All CRM Learning discounts apply.

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Includes sample pages from the leader's guide and participant materials.


Communication Counts

CRM Produced

Run time: 19 Minutes

How is it that a lack of communication can cause so much harm to an organization? Take a look at the list of problems below and the resulting “impact” associated with each. It’s easy to see why so many failed projects, missed deadlines, and workplace conflicts are attributed to a communication blunder in one or more of these areas.

Problem 1: Lack of clarity, or incomplete information provided, when communicating
Impact: Opens the door for the “Receiver” to misinterpret the message or make faulty assumptions. This is the root of many misunderstandings.

Problem 2: Ineffective listening (or reading)
Impact: The speaker/sender’s message is missed in whole or part. Vital information the speaker/sender assumes has been communicated has, in fact, not been received.

Problem 3: Using the wrong approach, method, or timing when delivering a message
Impact: Conflicts arise (especially when email is used inappropriately). Important work, assigned the wrong way or at the wrong time, is not done correctly.

Problem 4: Lack of assertiveness in communication
Impact: Instead of voicing their true needs, wants, or concerns, employees force others to guess or make assumptions. This is highly inefficient and tends to lead to conflict.

Problem 5: Too much multi-tasking and too many distractions
Impact: Work is often not done as well as it could have been; mistakes are made.

Problem 6: People don’t realize how their communication style affects others
Impact: Individuals are off-putting to co-workers because they don’t realize how things like brusqueness or sarcasm can be misconstrued. Morale, teamwork and productivity suffer.

The Communication Counts program provides a brief look at all six of these issues while offering common sense tips on how to prevent them. Viewers observe two leaders of a small, but growing, organization as they put themselves through an online crash course on workplace communication.

The video’s accompanying Leader’s Guide provides suggestions for group training, including one idea that allows your training audience to interact with the video; as the video’s characters complete the final quiz in their training course, your trainees are able to answer the same questions (before they see how the video’s characters respond). Reproducible worksheets are included.

*Statistics taken from IDC Study (June 2008) and SIS International Research Study.

Contents

  • chaptered DVD
  • Leader's Guide PDF
  • reproducible Participant Worksheets PDFs
  • (Support materials will be emailed to buyers)

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Expiration: 07/03/2018 Cage Code: 0C9A3

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