Social Media: Reduce the Risk
Run time: 21 Minutes
Social Media: Reduce the Risk alerts organizations to these risks and provides relevant examples, including true-to-life stories. Explaining the need for a social media policy, it stresses how a typical Code of Conduct is inadequate to regulate online activity and how blocking websites at work is no longer enough. The program elaborates on specific issues that a formal social media policy must address and provides a blueprint for such a policy, citing general guidelines on:
- Content
- Scope and application
- Management and enforcement
- Consequences of violations
The program also advises that the policy should remind employees of the blurring line between personal affairs and business-related matters, i.e. that what employees post on social networking sites can affect the organization's image. In particular, it addresses how a policy relates to the First Amendment, i.e., the right to free speech, and ends by listing safe online practices:
- Respect and online etiquette
- Accuracy of information
- Transparency
A lively and engaging introduction to an emerging issue and set in typical workplace,
Social Media: Reduce the Risk explores these topics by re-enacting conversations between employees. The program follows their discussions as they explain the risks of social media, debate the importance of a policy, and exchange insights and opinions.
A Coastal/Dupont Title
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