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Cliff's Customer Service Adventure

Designed for young front-line customer-service trainees, this entertaining video takes viewers through some pretty awful customer-service scenarios. Luckily, Cliff is there to show viewers how to get it right.

  • Puts front-line workers in the customer's shoes
  • Gives insights into customers and what they expect
  • Improves the company's reputation for providing excellent service
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Developed and produced in-house by CRM Learning, this title is among the industry's best--reflecting our tradition of excellence and effectiveness. All CRM Learning discounts apply.

Download sample training guide
Includes sample pages from the leader's guide and participant materials.

Cliff's Customer Service Adventure

CRM Produced

Run time: 13 Minutes

In this program, our hip host Cliff takes us through some awful but all-too-common service scenarios in a fast food restaurant, a bank, a computer store, a hotel, a video store, and a department store. Throughout these scenarios, Cliff maintains his sense of humor while giving tips to transform service into a more positive experience for the provider and the customer.

At the end of the day Cliff and several other service providers demonstrate conscientious, problem-solving customer service skills. As Cliff says, "making your corner of the world a friendlier place can be fun."

Young and Young-at-Heart service providers learn to:
  • Empathize with the customer
  • Assess how their business environment influences the customer
  • Identify the needs of the customer
  • Use polite and friendly behavior when addressing customers
  • Practice effective ways to solve customers' problems


  • DVD
  • Leader's Guide PDF
  • (Support materials will be emailed to buyers)


Results from using Cliff's Customer Service Adventure:

"It has been well received by all types of employees from linemen to management. Cliff quickly grabs their attention by demonstrating small, but very important, ways our words and actions affect customers. I'm sure the humor will help the message stick in their minds."
-Beverly A. Bremer
-Public Relations Manager
-Northwest Iowa Power Cooperative

Praise for Cliff's Customer Service Adventure:

"If you have employees who are younger that you want to train in customer service, this is the video for you! The negative examples are things we've all experienced, and the positive modeling is done in a way that doesn't come across as preachy."
-Bob Pike
-The Bob Pike Group

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